Meta’s Social Media Platform Threads has introduced new swipe feature for users to customize their feed. Adam Mosseri the CEO of Threads shared with this new feature user will be able to swipe left or right the posts. If they will swipe right that means they like that particular content and similar posts will be added and more relevant posts will be shared to them. On the other hand, if user will swipe left and means disliking the content and no more or very less such posts will be shared with that particular user.
This new feature will allow the users to have more personalized and customized feed on their wall. Keeping in mind that this feature is somewhat similar to TikTok algorithm. The purpose behind this feature is to increase the usage time of users.